Logo with a stylized arrow forming a road inside a circular shape, a bar chart above the arrowhead, and the text "WON STRATEGY" below.

Who we are and how we can partner

LAUNCH. LIFT. LEGACY.

At Won Strategy, each phase of business is met with clarity, momentum, and real results. Whether youth are exploring entrepreneurship for the first time or scaling a growing venture, we are here to help. Our seasoned team provides practical experience, tailored programs, and hands-on support every step of the way.

CEO and Founder, Brian LaFauci

Brian Lafauci is a seasoned entrepreneur, business consultant, and educator dedicated to helping businesses scale and leaders thrive. With decades of hands-on experience and hundreds of client success stories to his credit, Brian builds strategies that are as structurally sound as they are psychologically insightful.

His entrepreneurial journey began in his early twenties with his first real estate venture. Since then, Brian has successfully owned and operated multiple companies across a diverse range of industries. Today, in addition to leading WON Strategy, he manages a portfolio of real estate investment companies, bringing real-world, current market expertise to the table.

the intersection of psychology and business

What sets Brian apart as a strategist is his foundational background as a school psychologist. Holding a C.A.G.S. in School Psychology from Rhode Island College, he possesses a deep understanding of human behavior, motivation, and organizational dynamics—the exact elements that drive successful business cultures and client relationships.

Brian channels this passion for development into the classroom as a Professor at the University of Connecticut (UCONN), where he teaches business and entrepreneurial courses within the Agricultural and Resource Economics Department, shaping the next generation of innovators.

service, family, and community

Brian’s leadership style is forged by a commitment to service and family. He is a proud Veteran and a dedicated “modern father”—a journey that inspired him to author the book, “Paint By Numbers: The Art of Fatherhood.”

His impact and leadership have been recognized with numerous prestigious accolades, including:
• SBA Veteran-Owned Business of the Year (Massachusetts)
• Providence Business News “40 Under 40” Recipient

At WON Strategy, Brian combines the mindset of an educator, the precision of a psychologist, and the grit of a seasoned business owner to help entrepreneurs turn their vision into a winning reality.

meet our client care team

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Marion
Coleman

HR & Operations Manager

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Debra
Morais

Public Relations Manager

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Shannon 
Sullivan

Content Creator

Start your journey with us!